They don’t wanna hear it!
Big Apple subway riders aren’t on board with a new MTA audio ad blitz that’s pumping 75-decibel audio commercials into stations — as New Yorkers grow tired of getting bombarded by ads in every aspect of their routines.
“It’s like, sometimes you just want people to leave you alone,” Dominick Piervinanzi, 17, who regularly rides the 7 and A trains to get to his restaurant jobs, told The Post.
“I think everything is so commercialized. Now everything is so right in front of our faces,” he said. “I think it’s unnecessary, especially if you’re in the train station a lot. It gets repetitive.”
The “Station Audio Advertisements” pilot program for the massive transit agency is testing out paid 30-second audio ads that repeat as often as once every 10 minutes on select subway and commuter rail stations.
They could become a regular part of the commute if they’re expanded and made permanent.
“They’re annoying,” said Georgie Maya, 75, a regular D train rider. “I think they should spend their time on something more significant that will benefit people. Those are more like annoying alert sounds that frighten people. They’re short and rapid. They make people think that there’s something going on.
“The MTA could use a lot of work,” she said.
The MTA plans to review the results and make a decision in June on what to do with the program — although straphangers interviewed Thursday said there’s no need to wait that long to pull the plug.
“There’s already noise pollution,” griped Park Slope resident Lana Bluestine, 55. “Most of the time the announcements aren’t even audible. Is it just going to be another noise where we can’t discern what they’re saying. It’s really frustrating.
“There’s so many sensory inputs already,” Bluestine added. “Unless it’s going to raise some important amount of money, I don’t see a reason for it.”
“You have to ignore it,” said 59-year-old East Elmhurst resident Luis Ogando. “It’s not for that — those speakers are to prevent any issues with the trains and the passengers.
“It should be used for train purposes, not for advertisements,” he said. “Those are for TV. Not in public places. They have enough pictures hanging up.”
Some straphangers questioned why the MTA was wasting time on commercial ads.
“Everyone is just taking their shot at taking advantage of New Yorkers,” said subway rider Sha Cobb. “Why have ads if you can’t fix the subway? Homeless people are on the trains, but they’re focused on ads?”
However, for some, the ads will fall on deaf ears anyway.
“To be honest, I wear AirPods most of the time so I don’t hear anything going on around me,” said Emar Maylor, 21, who frequently rides the A train.
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